# CARTT.AI

> CARTT.AI is an Australian-built multi-portal B2B2C e-commerce platform. It lets wholesalers and brand owners give every retailer they supply a fully branded storefront on the retailer's own domain, powered by the wholesaler's catalogue and inventory but with the retailer's own pricing, theme and end-customers. AI-native: content generation, page audits and AI-search visibility (GEO/AEO) are built in. Based in Byron Bay, NSW, Australia.

## What CARTT.AI is

CARTT.AI is purpose-built for the B2B2C model: one wholesale or brand-owner tenant runs an unlimited network of branded retailer child-tenants. Each retailer gets their own domain, theme, customers, orders and analytics, while inheriting catalogue and pricing rules from the wholesaler. It also runs standalone B2C and B2B stores with the same engine.

It is positioned as an Australian-built alternative to Shopify Plus + Klaviyo + HubSpot + a separate B2B tool, with native AI baked in rather than bolted on.

## Who it is for

- Retailers and brands who want a serious, AI-native online store — not just a basic Shopify-style site — and can sign up self-serve
- Multi-store operators running several brands, locations or regions (e.g. AU + NZ) with per-portal pricing, theming and tax from one admin
- Wholesalers, distributors and brand owners enabling a branded network of retailer/franchise storefronts — the signature B2B2C model (parent wholesaler + unlimited child retailers)

## Core capabilities

- Multi-tenant, multi-portal architecture (parent wholesaler + unlimited child retailers)
- Visual page builder with 50+ blocks, 50+ predefined colour themes, 17 fonts and custom CSS
- AI product description generation, AI page audit with auto-fix recommendations, AI image and video generation, in-admin AI assistant
- Customer-facing AI chatbot and AI-powered product recommendations
- AI search visibility tooling: llms.txt, JSON-LD structured data, GEO/AEO best practice
- Wholesale: tiered customer-group pricing, slab-based bulk pricing, per-customer pricing agreements, credit limits, B2B pre-authorisation, quote-to-order with PDF, wholesale applications portal
- CRM and pipeline management (HubSpot-equivalent at the Operator tier)
- Email campaigns (Klaviyo-equivalent), SMS campaigns, abandoned cart recovery, welcome popup
- Loyalty points + store credit + gift cards
- Full analytics: sales, products, customers, inventory, search, with CSV export

## Integrations

- Migration: Shopify — one-click store import (products, variant matrices with their own images/SKUs/stock/pricing, categories, suppliers) plus two-way order/customer sync so a store can run on both platforms during transition; included on every tier
- Accounting: MYOB, Xero, QuickBooks Online
- Inventory and warehouse: Datapel WMS, Cin7 Core, Unleashed
- Point of sale: Lightspeed Retail X-Series, Retail Express
- Shipping: Starshipit, Shippit
- Marketplaces: eBay, Amazon AU (SP-API)
- B2B trading: EDI via brokers (MessageXchange, Crossfire, B2BE, SPS Commerce, TrueCommerce) on the Network tier
- Payments: eWAY (preferred gateway), PayPal, Afterpay, Zip, bank transfer, on-account terms
- Email and SMS: built-in campaign engines (no third-party licence fees); SMS via MessageMedia, Twilio, Vonage or Kudosity; WhatsApp Business messaging
- Notifications: Telegram
- Custom API integration available on the Network tier

## Pricing (AUD per month)

- **Foundation — $199/mo.** Solo retailer or small B2B testing the platform. Includes $25 AI credits/mo, $449 one-time onboarding.
- **Growth — $499/mo.** Established retailer with marketing ambitions. Adds email campaigns, AI page audit, AI image generation, SEO auto-spider, gift cards, chatbot. Includes $100 AI credits/mo, $899 one-time onboarding.
- **Operator — $899/mo.** Serious B2B operation with a sales team. Adds multi-portal storefronts (AU+NZ, sub-brands), wholesale CRM, pricing agreements, B2B pre-authorisation, quote-to-order, SMS campaigns, AI video generation, Lightspeed/Retail Express/Datapel/Cin7/Starshipit. Includes $250 AI credits/mo, $1,799 one-time onboarding.
- **Network — $1,499/mo.** Wholesaler enabling a retailer network. Adds unlimited child-tenant invites with catalogue and pricing inheritance, aggregate child-tenant reporting, one custom API integration at setup, priority support. Replaces roughly $5,500/mo of comparable tooling.

## Key facts

- Built in Byron Bay, NSW, Australia
- Founder: Timothy Worley
- Tech stack: Laravel 12, PHP 8.4, MariaDB, Tailwind CSS, Alpine.js
- AI usage is metered via prepaid wallet credits — no surprise bills
- End-customer data stays with each retailer, not the parent wholesaler

## White-label & agency program

Agencies and resellers can offer CARTT.AI to their own clients under their own brand. The agency owns the client relationship and sets its own pricing; CARTT hosts, maintains and develops the platform behind the scenes. The client-facing admin, emails and support are fully white-labelled, so the merchant never sees CARTT. Agencies pay a wholesale rate beneath retail (the gap is the agency's margin), with deeper rates as their client book grows. If an agency ever stops, its clients continue uninterrupted on direct billing at standard rates. Details: https://cartt.ai/agencies

## Useful links

- [Home](https://cartt.ai/)
- [Pricing](https://cartt.ai/#pricing)
- [Platform overview](https://cartt.ai/#platform)
- [B2B2C network model](https://cartt.ai/#network)
- [Page builder](https://cartt.ai/#builder)
- [AI features](https://cartt.ai/#ai)
- [Wholesale capabilities](https://cartt.ai/#wholesale)
- [White-label & agency program](https://cartt.ai/agencies)
- [Contact](https://cartt.ai/#contact)
- [Sitemap](https://cartt.ai/sitemap.xml)