Every retailer.
Their own storefront.
Powered by you.
Give every retailer you supply a branded storefront on their own domain - running your catalogue, your pricing, your platform. One wholesaler, many storefronts, one system. The more you onboard, the stickier they get.
Every storefront you add makes your wholesale business more defensible.
A retailer running their whole online business on a storefront you gave them doesn't shop around for a new supplier on price. Their catalogue, customers, orders and history all live on your platform. Switching cost isn't a lock-in trick - it's the natural result of being genuinely useful.
One network. Three wins.
A B2B2C network only works if it's better for everyone in the chain at once. Here's what each side gets.
For the retailers you supply
- A branded storefront on their own domain - feels like their site, not yours
- Self-service reordering and saved orders - no more 4pm phone calls
- Per-retailer pricing, freight, payment methods and product visibility
- Full customer-facing toolkit - wishlist, reviews, recommendations
For you, the wholesaler
- One catalogue feeds every storefront - update once, propagate everywhere
- Orders flow back through your fulfilment and accounting in one place
- Every retailer's success is locked to your platform, not a competitor's
- Dropship-split, freight rules and stock sync handled natively
For scaling the network
- Unlimited child storefronts on the Network tier - no per-seat tax
- Stand up a new retailer from a replicated catalogue in minutes
- Per-portal theming so every store looks distinct, not cloned
- Replication snapshots keep every storefront fast and isolated
Your catalogue, replicated into every store.
There are no fragile live cross-tenant reads. Your master catalogue is replicated into each retailer's storefront, so every store serves from its own fast, isolated copy - and stock levels sync so retailers only sell what's really there.
- Replicate the catalogue into a new retailer store in minutes
- Per-retailer price books, customer-group pricing and on-account terms
- Freight rules and dropship-split resolved per storefront automatically
- Live stock sync keeps every storefront honest about availability
Buying groups. Franchises. Banner networks.
The same engine runs any network where one party sets the catalogue and many members sell it. Members keep their own brand and their own customers; the group keeps consistency, buying power and a single source of truth.
- Shared catalogue and negotiated pricing across every member store
- Each member trades under their own name, on their own domain
- Group-level reporting across the whole network at once
- Onboard a new franchisee or member without rebuilding anything
Resell the whole platform under your own brand.
Agencies and resellers can offer everything on this page as their own product. The client-facing admin, emails and support are fully white-labelled - your clients see your brand, not ours - and the client relationship stays yours, at prices you set.
- Client-facing admin, emails and support, fully white-labelled
- You own the client relationship and set your own prices
- A wholesale rate beneath retail, with deeper rates as your client book grows
- If an agency ever stops, its clients continue uninterrupted on direct billing
The network, part by part.
Each piece of the network engine has its own story. Explore the ones that matter to your model.
Turn the retailers you supply into a network you own.
Single storefront today, a whole network tomorrow - the same platform grows with you. Let's map your model.